GET. SET. PROTECT
CLIENT// CHOMPS MOUTHGUARDS
Chomps, an ecommerce brand offering custom fitted mouthguards and night guards directly to customers, approached Now We Collide to help create a suite of media and marcoms assets to showcase their products and promote the brand across multiple digital platforms.
With the aim to enhance brand visibility and engage the target audience, Now We Collide developed a creative direction to build a series of hype content that demonstrates the product in a fun, energetic way across both sport mouthguards and night guard types.
CREDITS// NOW WE COLLIDE
Executive Producer/Chief Strategy Officer Keir Maher
Chief Creative Officer Ryan Bodger
Art Director/Director Sarah Coleman
Producer Sally Muull, Naomi Young
DOP Pat Harris
Photography and Edit Josh Groom
VFX Allen Yeung
Photo-retoucher Tim Prosser
GET.SET. PROTECT.
NWC filmed content for both video and stills in a one day studio shoot. To capture rapid, dynamic sequences, our male and female talent modelled the use of the mouthguards across a variety of fast-paced sporting activities before transitioning to a slower speed and cooler lighting for the night guard set-ups. Each scene spotlighted Chomps at every turn, with the final assets highlighting how the product can bring out the best in sporting performance and also provide restful, grind-free sleep.
